Consumers - Eric J Arnould
Title
Consumers
Consumers
Author
Eric J Arnould
Eric J Arnould
format
Paperback / softback
Paperback / softback
Publisher
McGraw-Hill
McGraw-Hill
Language
English
English
UK Publication Date
20030401
20030401
Consumers, 2e presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised Consumers as the most current text in the field in the areas of technology, research, and illustrative examples.
We are Rated Excellent on Trustpilot
Here's what you say about us...
We are Rated Excellent on Trustpilot
Here's what you say about us...
Type
BOOK
Edition
2nd Edition
Keyword Index
Consumer behavior.|Consumer behavior - United States.
Country of Publication
Massachusetts