The fake factor - Sarah McCartney

9781904879428

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Title
The fake factor - why we love brands but buy fakes
Author
Sarah McCartney
format
Paperback / softback
Publisher
Cyan/Marshall Cavendish Business
Language
English
UK Publication Date
20051201
Type
BOOK
Keyword Index
Brand name products.|Consumer behavior.|Product counterfeiting.
Country of Publication
England
Number of Pages
230

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